Use Google In-Page Analytics to Track User Behavior
Ever wondered if people are clicking the link to that promotion you put so much thought into? Using Google’s In-Page Analytics you can evaluate which links are getting the most action on your website. Equipped with this information you can begin adjusting your website to direct more visitors to the key links on each page.
To get started using In-Page Analytics:
From the Google Analytics Reporting page click on Behavior in the left-hand menu. Then click In-Page Analytics from the expanded options.
Due to the security settings of many browsers you may get an error message that your page cannot display. Simply click the shield icon in the address bar and allow insecure content to load.
If you use Chrome as your web browser, you can download a browser extension for even easier monitoring of your In-Page Analytics.
About the Marketing Bite
Marketing Bites are short actionable tips to help you market your business. Each Bite contains a marketing idea and an easy to complete action. The Marketing Bite is emailed weekly to subscribers.
"You offer such great information - I feel like I am gaining a bigger and smarter marketing presence. Thank you so much!" -Pamela
"Thanks. I have been getting a lot of value from [the Marketing Bite]. If I need help with marketing on the web in the future, I know where to find the experts." -Jodi
Need a Website?Get a Quote
- Marketing Bite: Simplify Your Homepage Text
- Marketing Bite: Connect with Email Subscribers on Facebook
- Marketing Bite: Use Attribution Modeling to Tune Your Online Marketing Budget
- Marketing Bite: Hone Your Marketing Approach Using Customer Observations
- Marketing Bite: Test Your Mailing List Signup
- Marketing Bite: Read Facebook's Admin's Guide to Moderating Your Page