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Wholesale and Retail Features

Wholesale and Retail FeaturesWe offer maximum flexibility for creating a complete Internet-based solution for serving both your retail and wholesale customers.

MightyMerchant offers you a complete, custom E-commerce system with features designed specifically for wholesale merchants.

As with many wholesale merchants, you might have a fairly functional site that provides some information about your business. But does it really allow you to interact with your customers and the public in the way that you envisioned was possible when you first decided to have an online presence?

With our Wholesale Merchant Platform, you can finally start doing business online in the way you always thought was possible.

We allow you the flexibility to present your online business in exactly the way that works best for you and your customers. We can develop your custom site with any of these three approaches:

Scenario 1. Two completely separate retail and wholesale sites, sharing the same product information.

Scenario 2. A retail side of your site that allows browsing for the public and a password-protected side of the site that allows wholesalers to order.

Scenario 3. A site where you can sell to the public with one pricing structure and sell to your dealer-base with a completely different pricing structure.

In all three scenarios, you add each of your products to your online catalog just once, then just set your price levels for retail and wholesale customers. Using your site manager, you can filter all your web content to show only to your wholesale customers, your retail customers or both.

No matter how you want to interact with your customers and the public, we can develop a system that will meet your needs.

On top of that, we have created a host of features geared specifically toward wholesalers:

Complex Pricing Structures such as category discounts, option pricing add-ons, quantity price breaks, and much more.

Multi-tiered pricing for different groups of customers

Individual customer accounts and passwords

Custom quotation forms

Login area on the site where you can post downloadable sales materials, price sheets and more

Find-a-Store locator – so the public can locate nearby dealers who sell your products.

Collect dealer applications online and activate dealer accounts with a few mouse-clicks once you approve the application.

A web-based Site Manager to allow for easy updating of your site

Email newsletter capability to keep your customer base informed.

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